Brand and Marketing Strategy

Once the strategic issues and the opportunities have been identified and validated, the brand build process starts with strategies based on facts, not just opinion. Brand strategy, marketing strategy and business strategy all have different individual roles but must work together in harmony to optimise results.

Brand stories

Speedy - Safety from the ground up case study

Safety from the ground up

SPEEDY SERVICES From campaign to holistic safety programme Continue Reading Safety from the ground up

Merchant Gourmet and SunBlush case study

Merchant Gourmet and SunBlush

LEATHAM’S From commodity to gourmet brand Continue Reading Merchant Gourmet and SunBlush

Speedy - The GO Initiative case study

The GO Initiative

SPEEDY SERVICES An environmental innovation Continue Reading The GO Initiative

Chris Harvey is always worth talking to and I would recommend him to any business. I have worked with him on a variety of projects at a number of companies with a great deal of success. He impresses from senior boards down with his research, analysis and creative thinking. While he has helped my companies win many awards his motivation is to benefit the bottom line.

Philip Prince, Marketing Director Capita Plc